New York, NY: Social Media Coordinator for A+E (temporary)  

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RachelA
(@rachela)
Eminent Member
Joined: 3 months ago
Posts: 20
01/07/2019 11:57 pm  

THE ROLE: Lifetime Social Media Coordinator (Temporary)

The social media coordinator is responsible for supporting the social media team for Lifetime and Lifetime Movies. This position will aid in community management, social media strategy and coordinating assets for all assigned series and network pages. This position requires the individual to stay current on changes to the social media industry, platform updates and new techniques in consumer-facing social media strategies.

More About What You’ll Do

Lifetime Social Media Coordinator (Temporary):

Job Functions

  • Community Management
    • Create and maintain strategic social media launch plans for brand and programming initiatives
    • Maintain daily content calendars for all priority social platforms
    • Live posting content strategy during premiere episodes
    • Obtain and set up initial social media pages for shows in conjunction with programming launches
    • Work with talent to provide promotional materials and social support
    • Respond to fan questions and escalate larger trends and insights as necessary
    • Update and maintain correct responses to fans in the Social FAQ database
  • Creative
    • Ideate & pitch innovative creative strategies for brand/show campaigns
    • Request social assets for campaigns
    • Compile requests for on-air/photo shoots with talent
    • Light creative work in Photoshop to edit social templates used on social platforms
    • Seek out or request relevant production creative, including behind-the-scenes, extras, sneak peeks, etc.
  • Social Media Team Support
    • Assist in assets coordination
    • Schedule vendor and internal meetings
    • Analyze competitive landscape for social media and make suggestions for new vendors and platforms
    • Measure success of creative assets and posts to ensure maximum visibility and engagement

YOUR STORY

  • 1 year prior work experience is preferred, particularly with entertainment marketing and/or social media community management
  • Bachelor's Degree in marketing, public relations, journalism, business, communications or a related field from an accredited college or university required
  • This position requires superior communication and organization, strong writing skills, innovative approach, professionalism, attention to detail as well as a passion for entertainment and digital media and development

Job Post: HERE


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